{"id":244,"date":"2026-09-30T14:04:34","date_gmt":"2026-09-30T14:04:34","guid":{"rendered":"https:\/\/georglobermeyer.de\/?page_id=244"},"modified":"2026-10-02T12:17:35","modified_gmt":"2026-10-02T12:17:35","slug":"portfolio-und-qualifikationen","status":"publish","type":"page","link":"https:\/\/georglobermeyer.de\/?page_id=244","title":{"rendered":"Portfolio und Qualifikationen"},"content":{"rendered":"<nav class=\"is-responsive wp-block-navigation is-layout-flex wp-block-navigation-is-layout-flex\" aria-label=\"Footer-Navigation\" \n\t\t data-wp-interactive=\"core\/navigation\" data-wp-context='{\"overlayOpenedBy\":{\"click\":false,\"hover\":false,\"focus\":false},\"type\":\"overlay\",\"roleAttribute\":\"\",\"ariaLabel\":\"Men\\u00fc\"}'><button aria-haspopup=\"dialog\" aria-label=\"Men\u00fc \u00f6ffnen\" class=\"wp-block-navigation__responsive-container-open\" \n\t\t\t\tdata-wp-on--click=\"actions.openMenuOnClick\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t><svg width=\"24\" height=\"24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M4 7.5h16v1.5H4z\"><\/path><path d=\"M4 15h16v1.5H4z\"><\/path><\/svg><\/button>\n\t\t\t\t<div class=\"wp-block-navigation__responsive-container\"  id=\"modal-1\" \n\t\t\t\tdata-wp-class--has-modal-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-class--is-menu-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-watch=\"callbacks.initMenu\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t\tdata-wp-on--focusout=\"actions.handleMenuFocusout\"\n\t\t\t\ttabindex=\"-1\"\n\t\t\t>\n\t\t\t\t\t<div class=\"wp-block-navigation__responsive-close\" tabindex=\"-1\">\n\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-dialog\" \n\t\t\t\tdata-wp-bind--aria-modal=\"state.ariaModal\"\n\t\t\t\tdata-wp-bind--aria-label=\"state.ariaLabel\"\n\t\t\t\tdata-wp-bind--role=\"state.roleAttribute\"\n\t\t\t>\n\t\t\t\t\t\t\t<button aria-label=\"Men\u00fc schlie\u00dfen\" class=\"wp-block-navigation__responsive-container-close\" \n\t\t\t\tdata-wp-on--click=\"actions.closeMenuOnClick\"\n\t\t\t><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m13.06 12 6.47-6.47-1.06-1.06L12 10.94 5.53 4.47 4.47 5.53 10.94 12l-6.47 6.47 1.06 1.06L12 13.06l6.47 6.47 1.06-1.06L13.06 12Z\"><\/path><\/svg><\/button>\n\t\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-container-content\" \n\t\t\t\tdata-wp-watch=\"callbacks.focusFirstElement\"\n\t\t\t id=\"modal-1-content\">\n\t\t\t\t\t\t\t\t<ul class=\"wp-block-navigation__container is-responsive wp-block-navigation\"><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"#\"><span class=\"wp-block-navigation-item__label\">Home<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=244\"><span class=\"wp-block-navigation-item__label\">Portfolio und Qualifikationen<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=133\"><span class=\"wp-block-navigation-item__label\">Datenschutzerkl\u00e4rung<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=131\"><span class=\"wp-block-navigation-item__label\">Impressum<\/span><\/a><\/li><\/ul>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/nav>\n\n\n<p class=\"wp-block-paragraph\">Projekte, strategische Kompetenzen und beruflicher Werdegang auf einen Blick.<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-4bb49aaa wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<h2 class=\"wp-block-heading alignwide\">Dienstleistungen<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-794e3cfa wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\" style=\"margin-bottom:24px\"><img decoding=\"async\" src=\"https:\/\/georglobermeyer.de\/wp-content\/themes\/twentytwentyfive\/assets\/images\/campanula-alliariifolia-flower.webp\" alt=\"Bild f\u00fcr die Dienstleistung\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Content-Strategie<\/h3>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Zielgruppenanalyse, Markenpositionierung, Kommunikationspsychologie &amp; Storytelling.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\" style=\"margin-bottom:24px\"><img decoding=\"async\" src=\"https:\/\/georglobermeyer.de\/wp-content\/themes\/twentytwentyfive\/assets\/images\/delphinium-flowers.webp\" alt=\"Bild f\u00fcr die Dienstleistung\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Digital Marketing<\/h3>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Kampagnenplanung, Google Ads, Meta Ads (Facebook\/Instagram), SEO-Grundlagen.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\" style=\"margin-bottom:24px\"><img decoding=\"async\" src=\"https:\/\/georglobermeyer.de\/wp-content\/themes\/twentytwentyfive\/assets\/images\/star-thristle-flower.webp\" alt=\"Bild f\u00fcr die Dienstleistung\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Tools &amp; Formate<\/h3>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">WordPress, Canva, Medientransfer, Systemisches Coaching, Analytische Reflektion.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center alignwide\">Projekte &amp; Praxisbeispiele<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f765c490 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-border-color is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:var(--wp--preset--color--accent-6);border-width:1px;border-radius:10px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<h3 id=\"free\" class=\"wp-block-heading\">Projekt 1: Content- &amp; Medienkonzept f\u00fcr Bildungs- &amp; Schulungstr\u00e4ger<\/h3>\n\n\n\n<ul style=\"padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\" class=\"wp-block-list is-style-checkmark-list has-small-font-size\">\n<li><strong>\u200d<\/strong><em>Rolle:<\/em> Content Strategist &amp; Medienp\u00e4dagoge.<\/li>\n\n\n\n<li>\u200d<em>Beschreibung:<\/em> Konzeption und zielgruppengerechte Aufbereitung von Schulungs- und Informationstransfer f\u00fcr Lehr- und Erziehungskr\u00e4fte.<\/li>\n\n\n\n<li>\u200d<em>Ergebnis:<\/em> St\u00e4rkere Interaktion der Zielgruppe und nachhaltige Weiterentwicklung von Kommunikationskonzepten.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-border-color is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:var(--wp--preset--color--accent-6);border-width:1px;border-radius:10px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<h3 id=\"single\" class=\"wp-block-heading\">Projekt 2: Digitale Kampagnenplanung (Case Study)<\/h3>\n\n\n\n<ul style=\"padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\" class=\"wp-block-list is-style-checkmark-list has-small-font-size\">\n<li><strong>\u200d<\/strong><em>Rolle:<\/em> Digital Marketer.<\/li>\n\n\n\n<li>\u200d<em>Beschreibung:<\/em> Erstellung von Zielgruppen-Personas und Redaktionspl\u00e4nen.<\/li>\n\n\n\n<li>\u200d<em>Ergebnis:<\/em> Datengest\u00fctzte Ausrichtung der Ad-Creatives basierend auf psychologischen Triggern.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<aside class=\"wp-block-group alignfull is-style-section-3 has-global-padding is-layout-constrained wp-container-core-group-is-layout-0553457c wp-block-group-is-layout-constrained is-style-section-3--2\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-fa04feeb wp-block-group-is-layout-flex\" style=\"min-height:360px;margin-top:0;margin-bottom:0\">\n<h1 class=\"wp-block-heading has-text-align-center has-xx-large-font-size\">Mein Lebenslauf<\/h1>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-35f06ea7 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--3\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Lebenslauf-Lobermeyer-0926-1.pdf\">Lebenslauf als PDF herunterladen<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">Zertifikate<\/h1>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--4\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-17.03.56.png\">B.Sc. Psychologie<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--5\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-16.58.01.png\">Meta Ads Manager<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--6\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-16.58.46.png\">Google Ads Manager<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--7\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-17.10.58.png\">Genderp\u00e4dagogik<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--8\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-16.58.30.png\">KI-Performance Marketing<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--9\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/georglobermeyer.de\/wp-content\/uploads\/2026\/09\/Bildschirmfoto-2026-09-30-um-17.19.25.png\">Digital Content<\/a><\/div>\n<\/div>\n<\/div>\n<\/aside>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<nav class=\"is-responsive wp-block-navigation is-layout-flex wp-block-navigation-is-layout-flex\" aria-label=\"Footer-Navigation 2\" \n\t\t data-wp-interactive=\"core\/navigation\" data-wp-context='{\"overlayOpenedBy\":{\"click\":false,\"hover\":false,\"focus\":false},\"type\":\"overlay\",\"roleAttribute\":\"\",\"ariaLabel\":\"Men\\u00fc\"}'><button aria-haspopup=\"dialog\" aria-label=\"Men\u00fc \u00f6ffnen\" class=\"wp-block-navigation__responsive-container-open\" 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class=\"wp-block-navigation-item__content\"  href=\"#\"><span class=\"wp-block-navigation-item__label\">Home<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=244\"><span class=\"wp-block-navigation-item__label\">Portfolio und Qualifikationen<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=133\"><span class=\"wp-block-navigation-item__label\">Datenschutzerkl\u00e4rung<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/georglobermeyer.de\/?page_id=131\"><span class=\"wp-block-navigation-item__label\">Impressum<\/span><\/a><\/li><\/ul>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/nav>\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">\u00a9 2026 Georg Lobermeyer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Projekte, strategische Kompetenzen und beruflicher Werdegang auf einen Blick. Dienstleistungen Content-Strategie Zielgruppenanalyse, Markenpositionierung, Kommunikationspsychologie &amp; Storytelling. Digital Marketing Kampagnenplanung, Google Ads, Meta Ads (Facebook\/Instagram), SEO-Grundlagen. Tools &amp; Formate WordPress, Canva, Medientransfer, Systemisches Coaching, Analytische Reflektion. Projekte &amp; Praxisbeispiele Projekt 1: Content- &amp; Medienkonzept f\u00fcr Bildungs- &amp; Schulungstr\u00e4ger Projekt 2: Digitale Kampagnenplanung (Case Study) Mein Lebenslauf [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-244","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/pages\/244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=244"}],"version-history":[{"count":14,"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/pages\/244\/revisions"}],"predecessor-version":[{"id":286,"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=\/wp\/v2\/pages\/244\/revisions\/286"}],"wp:attachment":[{"href":"https:\/\/georglobermeyer.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}